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Home · Courses · Digital Marketing

Marketing Track

High-demand non-coding career — with real ad budget on real campaigns.

SEO, paid ads, content, growth — run real campaigns with real ad budget (provided by us). Finish with a portfolio of measurable results.

Apply for this Track See all courses ↓
Duration: 6–12 weeks per track Ad budget: ₹2,000 provided Outcome: Real campaign portfolio Cert: QR-verifiable
Why this track

You don't need to code to win in tech

Engineering students often assume "non-coding = lower pay". Untrue. Senior digital marketers, performance marketers, and growth leads at Indian unicorns regularly clear ₹40–60 LPA — sometimes higher than engineering counterparts.

The catch: most "Digital Marketing" courses online are theoretical content dumps. They teach you what SEO is — not how to actually rank a real website. They teach you the Google Ads interface — not how to write copy that converts.

Our digital marketing tracks are radically different. We provide ad budget (₹2,000 — real money). You run real campaigns. You track real conversions. You finish with measurable results on your resume — "ran ₹X campaign, converted Y%, ROAS Z".

Who is this for

Is this track right for you?

Engineering students avoiding coding

You don't enjoy coding? Digital marketing is the highest-pay non-coding tech career.

Startup founders

You'll either learn marketing or hire it expensively. Better to know enough to evaluate hires.

Career switchers from non-tech

Coming from sales / advertising / arts? Digital marketing is the most accessible tech path.

Existing marketers leveling up

Already in marketing? Add growth + analytics depth to unlock senior roles.

Course Catalog

Digital Marketing courses

Five progression-ordered tracks. Each ends with real campaign portfolio + measurable results.

Beginner 12 weeks

Digital Marketing Specialist

You'll learn: SEO, SEM, social media, email marketing, analytics, content strategy

Outcome: Junior Digital Marketing role-ready · portfolio of 3 campaigns

₹4,999 members Enroll
Beginner → Intermediate 8 weeks

SEO Mastery (On-page + Off-page + Technical)

You'll learn: Keyword research, on-page, link building, technical SEO, Core Web Vitals

Outcome: Rank real sites on Google · launch a niche site

Free for members Enroll
Beginner 6 weeks

Google & Meta Ads (Paid Acquisition)

You'll learn: Search, display, YouTube, Facebook, Instagram ad campaigns, retargeting

Outcome: Run profitable paid campaigns · real ROAS data on your CV

Free for members Enroll
Beginner 6 weeks

Content & Copywriting

You'll learn: Brand voice, blog SEO writing, ad copy, email, social writing, headlines

Outcome: Build content portfolio · ready for content marketing roles

Free for members Enroll
Intermediate 8 weeks

Growth Hacking & Analytics

You'll learn: Funnels, A/B testing, Mixpanel, GA4, retention loops, viral mechanics

Outcome: Data-driven growth marketer · ready for growth/PM roles

Free for members Enroll
Project Portfolio

Real campaigns you'll run

Live Google Ads campaign

Run a real Google Ads campaign with ₹2,000 budget we provide. Show ROAS in your portfolio.

SEO niche site

Build + rank a real niche site on Google over 8 weeks. Real traffic + real ranking proof.

Email marketing campaign

Run a real cold-email campaign for a real business. Track open / click / conversion rates.

Growth experiment portfolio

5 documented growth experiments — hypothesis, design, results, learnings.

Tools & Tech

Tools you'll work with

Google Ads Meta Ads Google Analytics Google Search Console Ahrefs SEMrush Mailchimp Mixpanel Hotjar Figma Canva
Our Difference

Why our marketing track produces results

Real ad budget

We give you ₹2,000 of real ad budget. Spend on real campaigns. Real data. Real learning.

Working CMO mentors

1:1 mentors are real marketing leaders at Razorpay, Cred, Cult.fit, etc.

Measurable portfolio

Each project produces measurable results — ranking, ROAS, conversions — not just slides.

India-context

Indian audience, Indian CPMs, Indian price points. Marketing here is different from US — we teach the Indian version.

Career Outcomes

Roles this track prepares you for

Digital Marketing Executive

₹3.5–8 LPA

SEO Specialist

₹4–12 LPA

Performance Marketer

₹5–18 LPA

Content Marketer

₹4–12 LPA

Growth Marketer

₹8–28 LPA

Head of Growth (Senior)

₹25–60 LPA

FAQ

Frequently asked questions

Will I learn to code?

No — this track is fully non-coding. Some basic spreadsheet + analytics skills are involved, but no programming required.

Is digital marketing being replaced by AI?

AI is changing it — fewer manual content writers, more AI-augmented marketers. The senior strategic roles are growing. Junior content-only roles are shrinking.

Can I freelance with these skills?

Yes — many cohort graduates start freelancing alongside / instead of jobs. ₹15–50K/month freelance income is realistic within 3–6 months.

Do companies care about my engineering degree?

For growth + performance marketing roles — yes, an engineering degree is actually a PLUS. You can talk to engineers, work with data, build dashboards.

Start the Digital Marketing track

Real budget. Real campaigns. Real results on your resume. Apply now.

Apply for this Track

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