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Marketing TrackHigh-demand non-coding career — with real ad budget on real campaigns.
SEO, paid ads, content, growth — run real campaigns with real ad budget (provided by us). Finish with a portfolio of measurable results.
You don't need to code to win in tech
Engineering students often assume "non-coding = lower pay". Untrue. Senior digital marketers, performance marketers, and growth leads at Indian unicorns regularly clear ₹40–60 LPA — sometimes higher than engineering counterparts.
The catch: most "Digital Marketing" courses online are theoretical content dumps. They teach you what SEO is — not how to actually rank a real website. They teach you the Google Ads interface — not how to write copy that converts.
Our digital marketing tracks are radically different. We provide ad budget (₹2,000 — real money). You run real campaigns. You track real conversions. You finish with measurable results on your resume — "ran ₹X campaign, converted Y%, ROAS Z".
Is this track right for you?
Engineering students avoiding coding
You don't enjoy coding? Digital marketing is the highest-pay non-coding tech career.
Startup founders
You'll either learn marketing or hire it expensively. Better to know enough to evaluate hires.
Career switchers from non-tech
Coming from sales / advertising / arts? Digital marketing is the most accessible tech path.
Existing marketers leveling up
Already in marketing? Add growth + analytics depth to unlock senior roles.
Digital Marketing courses
Five progression-ordered tracks. Each ends with real campaign portfolio + measurable results.
Digital Marketing Specialist
You'll learn: SEO, SEM, social media, email marketing, analytics, content strategy
Outcome: Junior Digital Marketing role-ready · portfolio of 3 campaigns
SEO Mastery (On-page + Off-page + Technical)
You'll learn: Keyword research, on-page, link building, technical SEO, Core Web Vitals
Outcome: Rank real sites on Google · launch a niche site
Google & Meta Ads (Paid Acquisition)
You'll learn: Search, display, YouTube, Facebook, Instagram ad campaigns, retargeting
Outcome: Run profitable paid campaigns · real ROAS data on your CV
Content & Copywriting
You'll learn: Brand voice, blog SEO writing, ad copy, email, social writing, headlines
Outcome: Build content portfolio · ready for content marketing roles
Growth Hacking & Analytics
You'll learn: Funnels, A/B testing, Mixpanel, GA4, retention loops, viral mechanics
Outcome: Data-driven growth marketer · ready for growth/PM roles
Real campaigns you'll run
Live Google Ads campaign
Run a real Google Ads campaign with ₹2,000 budget we provide. Show ROAS in your portfolio.
SEO niche site
Build + rank a real niche site on Google over 8 weeks. Real traffic + real ranking proof.
Email marketing campaign
Run a real cold-email campaign for a real business. Track open / click / conversion rates.
Growth experiment portfolio
5 documented growth experiments — hypothesis, design, results, learnings.
Tools you'll work with
Why our marketing track produces results
Real ad budget
We give you ₹2,000 of real ad budget. Spend on real campaigns. Real data. Real learning.
Working CMO mentors
1:1 mentors are real marketing leaders at Razorpay, Cred, Cult.fit, etc.
Measurable portfolio
Each project produces measurable results — ranking, ROAS, conversions — not just slides.
India-context
Indian audience, Indian CPMs, Indian price points. Marketing here is different from US — we teach the Indian version.
Roles this track prepares you for
Digital Marketing Executive
₹3.5–8 LPA
SEO Specialist
₹4–12 LPA
Performance Marketer
₹5–18 LPA
Content Marketer
₹4–12 LPA
Growth Marketer
₹8–28 LPA
Head of Growth (Senior)
₹25–60 LPA
Frequently asked questions
Will I learn to code?
No — this track is fully non-coding. Some basic spreadsheet + analytics skills are involved, but no programming required.
Is digital marketing being replaced by AI?
AI is changing it — fewer manual content writers, more AI-augmented marketers. The senior strategic roles are growing. Junior content-only roles are shrinking.
Can I freelance with these skills?
Yes — many cohort graduates start freelancing alongside / instead of jobs. ₹15–50K/month freelance income is realistic within 3–6 months.
Do companies care about my engineering degree?
For growth + performance marketing roles — yes, an engineering degree is actually a PLUS. You can talk to engineers, work with data, build dashboards.
Start the Digital Marketing track
Real budget. Real campaigns. Real results on your resume. Apply now.
Apply for this TrackNo login required · 2-min form · Hear back in 24–48 hours